Tag Archive: customer experience

Supply Chain Visibility – A Win-Win for Customers and E-Tailers

May 15, 2019  Published by

A good customer experience (CX) comes from consistently meeting shoppers’ expectations during ALL touchpoints with your ecommerce business. Things like the UX design of your website, the tone and content of social media posts & marketing emails, your returns policy, customer service interactions, and the unboxing experience are just a few examples of customer experience factors that e-tailers tend to prioritize. However, despite improved understanding and measurement of how supply chains impact customers, little progress has been made in recent years towards using this information to make CX better. In a joint study from logistics companies, Convey and eft, designed…... View Article

5 Live Chat Benefits for Your E-commerce Business

May 8, 2019  Published by

If you’re still undecided about adding a live chat option to your e-commerce site, it’s probably time you get off the fence. Why? Because consumers are a chatty bunch. When it comes to communicating with companies, today’s consumers want a variety of options across multiple channels, according to a recent study from customer service firm Gladly. They also expect zero repeats and one answer. That may seem like a tall order, but today, the quality of your company’s customer service is what sets you apart from the pack. In fact, Gladly found that 54% of consumers make decisions based on…... View Article