During the growing pains that come with expanding your services and reach in your ecommerce business, outsourcing order fulfillment may be a natural option. But, while outsourcing relieves your core staff from certain duties, you need to be prepared to manage the outsourced relationship. Otherwise, outsourcing could end up being more trouble than it’s worth. [more] Research the vendors: When you outsource ecommerce order fulfillment, you are handing the reins of a portion of your business to someone else. That’s not something that should be taken lightly; you need to find a vendor who aligns with your company and will…... View Article
Welcome to our 3PL Blog
At Fulfillment Works, our decades of 3PL experience working with multiple industries has allowed us to gain valuable insights into the needs of our B2C and B2B clients. This blog allows us to share what we’ve learned over the years in terms of logistics management and ecommerce. Read on to learn tips for ecommerce marketing, customer experience improvement, product fulfillment solutions, and much more. Check back every week for new content, and follow us on Facebook for more updates.
When running an ecommerce business, email marketing is one of your most powerful tools to get your products in front of customers and convince them to buy. Using email leads effectively can be challenging. Once you have a strategy established, here are four tips you can use to write and design better emails for your ecommerce business. [more] Write punchy subject lines: Your communication with a customer begins before they ever open your email. If the subject line of your email isn’t compelling, your email will get deleted without ever being opened. Make your subject lines concise (which will also…... View Article