Welcome to the Fulfillment Works Blog

At Fulfillment Works, our experience across multiple industries has allowed us to gain valuable insights into the needs of our customers. We pride ourselves on delivering proven solutions for both B2C and B2B clients. This blog allows us to share best practices in logistics and ecommerce. Read on to learn tips for ecommerce sites, fulfillment solutions, and even more about Fulfillment Works. Check back often, or subscribe to our feed for the latest articles.

Strategies to Make the Most of a Free Shipping Promotion

When consumers weigh their options between buying from a brick-and-mortar store or an ecommerce site, shipping costs are definitely the strongest disadvantage any ecommerce site has. Every ecommerce operation would offer free shipping if it didn’t have such an impact on the bottom line. That’s why when you decide to run a free shipping promotion, you need to make it count. Keep these tips in mind to help make your next free or flat rate shipping promotion more effective. More...

Should your eCommerce Site Force Account Creation?

Forcing a new customer to create an account with your website before completing a purchase has its advantages and disadvantages. On the one hand, account creation is an extra step in the checkout process and a major source of cart abandonment. On the other hand, forcing account creation can give you a lot of insight into both the customer and your checkout process. More...

Art and eCommerce

Proving that nearly everything can be sold through ecommerce, Amazon.com launched a fine art marketplace in August this year. In true Amazon fashion, the selection is vast, covering a range of tastes and price points. The multi-million dollar paintings available through Amazon Art surely present a unique consumer fulfillment challenge, but the real questions is whether artists can succeed online or through an ecommerce platform. More...

Where to Start on Social Media

Social media affects purchases by acting as a platform to spread the word about your company and products. Whether you’re an ecommerce or retail company, you’ll need a social media presence working alongside your corporate website in order to remain competitive. More...

Part 2: Personal Follow-Up

In our last blog post, we covered why follow-up contact with your customers is an important form of engagement. We also went over some ways you can follow-up with large numbers of customers at once. For this post, we’ll go over some ways you can follow-up with individual customers who hold large accounts with your business. More...