Is a “Try-Before-You-Buy” Program Right for You?

More ecommerce retailers are launching try-before-you-buy programs that work like no-hassle, free of charge returns. When implemented correctly, try-before-you-buy programs have many benefits. They close the gap between ecommerce and brick-and-mortar retail by removing shipping costs and the risk that comes with buying an item sight unseen over the Internet. In other words, they make for a very attractive incentive to shop at your site. However, they are also a source of some extreme challenges in terms of logistics and fulfillment. Is your business able to address the challenges of such a program? In this post, we’ll look at some criteria you should meet before implementing a try-before-you-buy program. More...

The Top 3 Rules for Fulfillment Success

While maintaining an ecommerce business, there are so many elements that must work together for everything to run smoothly. Of course, product fulfillment is a major part of that. Fulfillment services get your products to your customers and helps ensure their satisfaction. Here are three tips to help improve your product fulfillment and ecommerce business. More...

How to Successfully Implement Shipping Offers: Part 1

In past posts, we’ve covered the benefits of free shipping promotions and how they can be an easy way to increase business. But, just because free shipping is easy to offer doesn’t mean every ecommerce site has the ability to shoulder the associated costs. Luckily, “free” isn’t the only shipping option you can use to entice customers to complete the checkout process, and absorbing the costs may be easier than you think. More...