How to Successfully Implement Shipping Offers: Part 1

In past posts, we’ve covered the benefits of free shipping promotions and how they can be an easy way to increase business. But, just because free shipping is easy to offer doesn’t mean every ecommerce site has the ability to shoulder the associated costs. Luckily, “free” isn’t the only shipping option you can use to entice customers to complete the checkout process, and absorbing the costs may be easier than you think. More...

How to Have Smarter Inventory Management

Even if your ecommerce sales are through the roof, your success will be short-lived without capable inventory management. This is especially true if, like many of our customers, your wares extend across multiple marketplaces like Amazon, eBay, and even brick-and-mortar stores. To avoid stockouts or stagnation, it’s wise to invest in inventory management. More...

Improving your Reverse Logistics

Logistics management can be a challenge for many e-tailers, but reverse logistics can be even more complex. This was made even more apparent over the last holiday season when Forbes predicted as much as 10% of all holiday sales were returned. By investing in your reverse logistics system, you can minimize the cost of the return process and recoup lost profit from the returned product. Plus, customers love a smooth returns process, so your customer satisfaction can increase as well.  More...

Offering Ecommerce Subscription Services: Discovery vs. Convenience

Subscription-based commerce pre-dates ecommerce by decades, but that doesn’t mean you can’t combine the two into a successful business. More and more websites are adding subscription order services for their customers. The model may benefit your ecommerce site, but you first need to decide which type of subscription model to use. More...