There’s an Upside to Dimensional Weight Pricing

When carriers announced their switch to dimensional weight pricing, there was a near panic in the ecommerce industry, since many e-tailers were facing increased shipping costs with the change. But in the long run, there is an upside to dimensional weight pricing: the revamping of your logistics program.

If you want to successfully transfer to DIM pricing, you’ll need to upgrade your logistics operations. Though changes can be difficult in the early stages, it’s a chance to optimize operations, strengthen carrier relationships, please your customers, and become a more efficient, eco-friendly e-tailer.

For starters, to keep your shipping rates from increasing, you’ll need to reevaluate your packaging for efficiency. Where necessary, use smaller boxes and optimize your dunnage. But while doing this, don’t forget about your customers and the unboxing experience you want to give them. Opening your product is the last impression a customer has of you until their next order, so think about what personalization or package designs work best.
The switch to DIM pricing is also the perfect opportunity to evaluate your carrier contract. Can you to negotiate a higher DIM divisor, bulk discount, or other mutually beneficial arrangement? Remember, not everyone can negotiate with carriers effectively on their own – but your 3PL provider should. At Fulfillment Works, we offer the most aggressive pricing every day and we regularly, relentlessly negotiate with all our suppliers and pass the discounts on to you.

Deal Ideas from Around the Web

If you find your ecommerce sales dragging, a new promotion or program is a great way to get your products moving again or stand out from the competition. To come up with a promotion that works for your situation, you should consider the makeup of your customer base, your products, and the logistics of your company. To help you come up with a great promotion, let’s look at some unique programs from a few well-known e-tailers. More...

Free-Shipping Strategies and Tips

Free shipping is a sure-fire way to knock a customer off the fence and into the checkout process. Of course, such an offer is not without its costs. That’s why when you decide to run a free shipping promotion, you need to make it count. Here are some smart ways to approach your next free shipping promotion to maximize ROI. More...

Crowdfunded Campaign Shipping Made Easy

Crowdfunding through sites like Kickstarter, Indiegogo, and others can be a great way to launch a new type of product offering. But since crowdfunding is less like ecommerce and more like users investing in your idea, issues in manufacturing and order fulfillment can arise and hinder product launch. Below, we’ll outline some common fulfillment problems that crowdfunded campaigns face – and how you can overcome them. More...