Welcome to the Fulfillment Works Blog

At Fulfillment Works, our experience across multiple industries has allowed us to gain valuable insights into the needs of our customers. We pride ourselves on delivering proven solutions for both B2C and B2B clients. This blog allows us to share best practices in logistics and ecommerce. Read on to learn tips for ecommerce sites, fulfillment solutions, and even more about Fulfillment Works. Check back often, or subscribe to our feed for the latest articles.

The Advantages of a 3PL Partnership

There comes a time when ecommerce start-ups must decide whether to expand their internal fulfillment capabilities, or outsource to a third-party logistics and fulfillment provider. However, making that decision requires more consideration than a simple cost-analysis. While an internal fulfillment department comes with flexibility advantages, a partnership with a 3PL company also has perks that can benefit an ecommerce company as a whole. More...

Tall Order: The Challenges of Same-Day Shipping

When talking about the future of ecommerce, same-day or on-demand delivery is usually at the forefront of the discussion. And thanks to increasing logistical efficiency, technological advances, and efforts from major companies like Amazon and Google - same-day shipping may not be too far from becoming standard. Unfortunately, the fundamentals of same-day shipping are still incredibly challenging today. More...

Merchandising Tips for Ecommerce

Professional product presentation is not only important in real life, it’s also important online. In a brick-and-mortar store, customers can usually interact with a product in many ways - they can see it from every angle, hold it, demo it, and/or ask questions of sales associates. In ecommerce, the images and descriptions on your product pages are your customers’ only insight to your products (aside from user reviews, which can vary in detail). Investing in these merchandising elements improves the user experience of your site, and also improves the perception of your brand and products. More...

The Power of the Unboxing Experience

Unboxing — when shoppers document and share themselves unwrapping packages (in a way that maximizes anticipation and also provides a critique of product presentation) — can boost your brand recognition and word-of-mouth marketing on social media. According to Google, YouTube hosted 1.3 million unboxing videos with 10.3 billion collective views in 2014 – with 62% of users watching unboxing videos as product research. For all those reasons, you need to treat the delivery of an order as more than just the completion of a transaction. More...